Vibrant portfolio to meet everyday needs

Being one of India’s major manufacturers of consumer electricals, Crompton strives to make consumers’ lives easier by providing innovative and sustainable solutions.

We focus on investing in R&D and unlocking opportunities to produce some of the most innovative product lines. The Company’s next-generation products not only aim to enhance consumer experience, but also to reduce carbon footprint and help build a sustainable future for all. We are expanding our product range by refining our solutions and developing new consumer-centric and technologically enabled products.

Fans

Through the introduction of advanced products, extensive marketing campaigns and exceptional aftersales service, Crompton has become a growing player in the premium and decorative fan segments. The product range includes decorative and ceiling fans, which feature energy-saving brushless direct-current motor (BLDC) technology and carry a 5-star rating.

56%

Numeric Distribution in Fans (highest in Fans segment on 12 month basis)

ROVER (UL)

VERSA

CROMAIR

GROOVE

ROVER (IOT)

Pumps

Crompton has retained its leadership position in Residential Pumps category with launch of innovative and technologically superior products in mini segment. The Company’s extensive range of pumps for Domestic, Agricultural and Special applications are durable and provides consistent performance. Crompton pumps are energy efficient and use innovative technologies to deliver faster tank-filling speed, durability and longevity.

Champ Plus

Master Dura

Master Plus

Star Dura

Star Plus

Champ Dura

Lighting

The B2C market has witnessed a considerable growth with value driven by LED panels and downlighters. Our commitment to continuous improvement is evident in our product portfolio, which focuses on energy efficiency and delivering excellent light output.

Our Trio Series offers multifunctional lighting solutions in a single product, while the Night Buddy serves as a versatile night lamp and mobile charger. Moreover, our range of Wi-Fi-enabled smart lighting solutions enables seamless control and enhances the convenience and efficiency of lighting in any environment. With a diverse product portfolio encompassing various sizes, wattages and lighting colours, we cater to a wide range of applications and customer preferences.

Crompton’s lighting fixtures are being used in B2B lighting space owing to the government’s continued focus on energy efficient lighting across infrastructure projects.

23%

Numeric Distribution in Lighting (2nd highest in B2C LED bulbs segment on 12 month basis)

NightBuddy

Smart Ceiling Lights

Aplomado Street Light

Floga 300 W Floodlight

25 W STREET LIGHT

Appliances

Crompton offers a wide variety of innovative home and kitchen appliances that cater to the diverse needs of consumers throughout the day. With the phenomenal growth of e-commerce platforms and the increasing demand from consumers in small towns and cities across India, Crompton’s e-commerce segment is expanding rapidly. To meet the evolving needs and aspirations of its consumers, Crompton has expanded its product portfolio to include a range of IoT-enabled products.

ICT

Fabrimagic

Air Fryer

Solarium Care

Sunbrown Royale

Microwave

Crompton Gracee

Active Hot

CHOPMAXX

Glass Kettle

Mini Qube Nigella

Hand Blender

Single Bowl

20%

Numeric Distribution in Water Heater (2nd highest in Water Heater segment on 12 month basis)

Large Appliance

We now offer Built-in kitchen appliances, including chimneys, hobs, ovens and dishwashers, with cutting-edge features. Our chimneys are filterless and feature Silent Inverter Motors, Intelligent Auto Clean, Smart On and Gesture Control. Our built-in hobs boast auto-ignition, 3D flame technology, high-efficiency brass burners and toughened glass. Our built-in ovens have multilevel cooking, rotisserie and pyrolytic cleaning. Our dishwashers offer hygiene wash, dual pro wash, intelligent turbo drying and pure beam technology.

Chimney

Built-In Hob

Dishwasher

Built-In Oven

Built-In Microwave

Warmer Drawer

Kitchen Appliances

At Butterfly, we are committed to providing consumers with high-quality kitchen and electrical appliances that feature ergonomic designs and aesthetic appeal at competitive prices. Our extensive product range is known for its reliability and functionality, aiming to enhance the daily lives of our valued consumers by combining convenience with attractive designs. We continue to prioritise the needs and satisfaction of our consumers in the years ahead.

LPG stove

Mixer Grinder

Wet Grinder

Electric Kettle

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